Japan to Allow Alternative App Stores on iPhones with iOS 26.2
It looks like Apple is gearing up to let Japanese users install alternative app stores on their iPhones. I saw some buzz online about the new iOS 26.2 beta, and apparently, it allows folks in Japan to download and use app marketplaces other than the official App Store. This is a pretty big deal, as Apple has traditionally kept a tight grip on which apps can be installed on its devices.
Currently, the only region where Apple allows alternative app stores is the EU. This change was made to comply with the Digital Markets Act, which aims to promote competition in the digital space. But now, Japan is following suit. The Japanese parliament passed a law earlier this year that requires Apple to open up its platform to third-party app stores and payment providers. This move is intended to reduce the power of major tech companies like Apple in the smartphone market. I think this is a step in the right direction, as it gives consumers more choice and could potentially lead to lower prices and more innovation.
I've heard that with iOS 26.2 beta, users in Japan can already install alternative app stores like AltStore PAL and Epic Games. This means you could potentially download apps that aren't available on the App Store. However, there might be some regional restrictions in place. For example, I read that in-app purchases for Fortnite are currently blocked by Epic in Japan. It's still early days, so there may be some kinks to work out.
The Japan Fair Trade Commission has also been working on guidelines to ensure fair competition in the mobile software market. These guidelines, called the Mobile Software Competition Act Guidelines, prohibit platform operators like Apple and Google from blocking or restricting alternative app stores and payment systems on their operating systems. This is a clear signal that Japan is serious about creating a more open and competitive mobile ecosystem. It makes me wonder, if other countries will follow the same path.
If you are a developer, this could open up new opportunities for you to reach a wider audience in Japan. I believe that by allowing alternative app stores, Apple is responding to regulatory pressure and also acknowledging the growing demand for more choice and flexibility in the mobile app market. The release to the public is expected to happen in December.
Source: Mac Rumors